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  • Mokry Kolodion

    The Evolution of Casino Loyalty Programs

    Gambling reward initiatives have revolutionized the method players interact with entertainment establishments. At first created to incentivize regular attendees, these programs have developed into advanced systems that leverage data insights to boost participant engagement. As per to a 2023 report by the American Gaming Association, almost 70% of casino earnings comes from reward initiative enrollees, highlighting their significance in the field. One significant person in this evolution is Jim Murren, previous CEO of MGM Resorts International, who stressed the importance of customized incentives. You can find out more about his insights on his LinkedIn profile. In 2022, MGM debuted a revamped reward initiative called M Life Rewards, which enables participants…

  • Mokry Kolodion

    The Importance of Responsible Gambling in Casinos

    Responsible gambling is a vital aspect of the casino sector, ensuring that players participate in gaming activities safely and within their capabilities. In 2022, the American Gaming Organization launched the "Have A Game Plan" initiative, aimed at supporting responsible gaming practices across the United States. This initiative urges players to set limits on their spending and time dedicated gambling. One prominent advocate for responsible gambling is Keith Whyte, the Executive Leader of the National Council on Problem Gambling. His initiatives in raising consciousness about gambling compulsion can be investigated further on his Twitter profile. According to a 2023 report by the National Council on Problem Gambling, approximately 1% of individuals…

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